Over the past three years, an eclectic mix of 70 visionary artists, cartoonists, fashion and interior designers, thespians, celebrity chefs, singers and taxidermists, children from nine schools and members of the Household Cavalry have helped to make Deckchair Dreams a reality. Together they have designed 81 original deckchairs that celebrate the trees, wildlife, and other rare and wonderful things of London's eight Royal Parks. They brought the Parks to life and allowed visitors to sit back and relax on works of art.

In 2009, the economic climate meant that we had to give Deckchair Dreams a temporary rest but we were left with 3 years' worth of deckchair canvases that had been out in the Royal Parks and needed an idea to make them useful again...

Then it clicked... the old canvases would make fantastic tote bags and thanks to exclusive handbag designer, Bill Amberg, we have taken our concept of the "sling" to a new level by turning them into beautiful, and functional, tote bags with luxury leather shoulder straps.

Explore our site to find out more.....